Affiliate Partners

We invite publishers, streamers, affiliates and marketing partners to join our referral network at Onluck. We built this programme to be straightforward and partner-friendly, so you can monetise your audience with casino and sportsbook traffic while we handle player operations. If you bring engaged visitors, we’ll work with you to convert and retain them.

Programme purpose

Our affiliate programme is designed to create a transparent, performance-driven partnership. The goal is to drive quality players to Onluck and convert that traffic into long-term customers. We focus on clear reporting, compliant creative assets and practical support so partners can scale without operational headaches.

Partnership benefits

Partners get access to a range of tools and materials to help with acquisition and retention. We provide ready-made creatives, landing pages and tracking links that are optimised for Canadian audiences. Marketing partners also receive regular updates on promotions and product changes to keep campaigns current and effective.

Who this works for

Our programme suits content publishers, streamers, comparison sites and social channels that target sports betting and online casino players. Whether you run paid campaigns, organic streams or email lists, we offer flexible support to help you get started and scale.

Commission structure

We offer a transparent commission model that is tailored to each partner. Terms are discussed during onboarding so we can match the structure to your traffic type and business goals. Specifics on rates, caps and qualifiers are provided in the affiliate agreement to ensure clarity before you promote.

Tracking and reporting transparency

Accurate tracking and clear reporting are central to our partnership approach. You will have access to detailed performance reports and campaign-level data so you can measure conversions and optimise accordingly. Attribution rules and reporting definitions are shared up front to prevent surprises.

Marketing tools and support

We equip partners with a starter kit that includes banners, landing pages and promotional copy localised for Canadian players. Technical setup guidance and troubleshooting resources are available to ensure clean tracking. Our team will also provide periodic creative updates tied to seasonal promotions and product launches.

Long-term cooperation

We build lasting partnerships through regular performance reviews and flexible commercial terms. As campaigns evolve, we’re open to adjusting approaches and offers to improve retention and lifetime value. If you’re looking for a stable affiliate relationship with clear reporting and practical support, contact our team to discuss next steps.

To apply or request more details, email [email protected] and we’ll follow up with onboarding information and the programme agreement.